Now more than ever, color, material, and finish are critical differentiators in an overcrowded market place. The right design choices can make a noticeable difference.
Color, Material, and Finish (CMF) is an emergent design discipline that identifies the best solution in color, physical material and tactile finish for a given product, or interior environment. If form is the quest for function, then CMF is the quest for frequency. All things being equal, consumers will choose a product based on design; Color, Material, and Finish offer low-cost tools to influence this decision.
